Stop Writing Your Own Emails.

Your Tuesday Night Problem Is Costing You $$$

Hey, Michael from AdSumo Digital here.

Seeing smart founders hunched over their laptops at 11pm... writing email campaigns drives me crazy…

Look, I get it.

You built this thing from nothing. You know your customers better than anyone. And dammit, nobody writes emails that convert like you do.

At least that's the story you're telling yourself.

But here's the cold, hard truth nobody wants to admit:

Every minute you spend fiddling with Klaviyo is costing you growth.

Last week, I jumped on a call with a founder doing about $83K/month. Smart guy. Great products.

Know what he told me?

"I've been writing all my own emails for 3 years… Can't seem to break $1M."

Of course not.

Look at the math:

  • You're worth at LEAST $300/hour (probably more)

  • Email marketing needs 10+ hours a week to do right

  • That's $3,000 of YOUR time every week

For what? So you can craft the perfect abandoned cart subject line?

The AI Elephant in the Room

Let's address it… yes, you've probably tried ChatGPT or Claude for your emails.

And yes, they were probably pretty good. (if your prompting was great)

But I can guarantee your results will actually start to go down MoM as you write your emails with AI.

Why?

That's because AI alone isn't the answer.

The top brands aren't just plugging prompts into ChatGPT and hitting send. They're using AI as ONE PART of a strategic system. With human oversight, brand voice guidelines, and performance data driving decisions.

The result? Emails that actually convert.

Meanwhile your competitors are:

  • Launching new product lines

  • Building supplier relationships

  • Creating actual MOATS around their business (shoutout Chris O. - The Email God Father imo)

They're thinking strategically while you're stuck in the tactical weeds.

The Email Machine You NEED

The brands that are crushing it right now don't view email as a creative exercise.

They see it as a MACHINE with 3 critical parts:

1) Locked-In Campaign Cadence When you're sending, what you're sending, and why, all mapped out 30 days in advance. No more Sunday night panic attacks.

2) Flows That Actually Convert Most flows I review are leaking money like a shot-up bucket. The best brands test and optimize these money-printers MONTHLY.

3) A Proven Offer Rotation Stop reinventing the wheel. Build a vault of offers that you can recycle:

  • Bundle deals

  • Limited stock alerts

  • Plain-text check-ins

  • Free gift thresholds

This isn't about being more creative. It's about being more SYSTEMATIC.

What Separates 7-Figure Brands

The fastest-growing brands in my network all do the same thing:

They've completely removed themselves from campaign execution.

They're not writing emails at 11pm on a Tuesday.

They're not wasting hours trying to turn ChatGPT into a $20/mo copywriter and forgetting to factor in the $3,000 of labor you’re wasting….

They review strategy, set goals, and get the hell out of the way.

That shift unlocks time for the stuff that ACTUALLY moves the needle:

  • Improving site conversion

  • Launching new products

  • Building distribution channels

  • Working ON your business, not IN it

Take Your Next Step:

Option 1: If you're sick of being the bottleneck in your email marketing, book a free 30-minute email audit. I'll personally review your current setup and show you EXACTLY where you're leaving money on the table.

Option 2: Curious about how AI can actually work for your business? Schedule a free AI Discovery Call where we'll discuss map out exactly how automation can save you time and money (without sacrificing quality).

Look, even if we never work together, you'll walk away with at least 3 actionable strategies that'll free up your time AND make you more money.

Talk soon,
Michael

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